The Comp Card Project

This project takes up the goal of pushing the boundaries of what is expected in industry-standard "comp cards" (model portfolios). As we develop our comp card service for individual clients, we intend to push the line of where the expected categories of shot types should fall as we push real creativity back into the process of making a comp card expess the true personality of the client. Inevitably, this involves navigating the tension between conforming to the requirements of the genre while yet standing out from the crowd, without the card "jumping the shark."

Standing Out While Hitting All the Notes

Generally, in comp cards,